From packshotto finished campaign.

On-model photography and motion for fashion e-commerce.

Generama is an AI fashion photography platform for e-commerce brands. It turns your packshots into on-model photos, editorial images, and video, with no photoshoot needed. We provide the assets and tools, and you focus on growing your content.

Nothing to set up

Upload garments and start shooting.

The path

Different brands have different needs.We tailor a path for each.

We showcase some scenarios below to illustrate how this might work for your brand.

Have garments only on a mannequin? Got inspired by a street look? Swap the mannequin for a model and get on-model clothing photography ready for your product pages.

The model on a white ground
avatar
A store mannequin in a white blouse and taupe shorts
mannequin
On-model photo of the white blouse and taupe shorts in the street
on-model
An empty studio wall and floor
studio

Bring in your packshot images and we will help you turn them into on-model photography.

The model on a white ground
avatar
A white blouse on a mannequin
packshot
A white blouse, flat packshot
packshot
Taupe pleated shorts, flat
packshot
Black strappy sandals, flat
packshot
A taupe tote bag, flat
packshot
An empty studio wall and floor
studio
More packshots...

A second wardrobe on the same model and studio.

The model on a white ground
avatar
A white long-sleeve tee, flat
packshot
Blue jeans, flat
packshot
Cream sneakers, flat
packshot
A grey ribbed cardigan, flat
packshot
An empty studio wall and floor
studio

From Packshots to Editorial

You have flat garments and want to make editorial content? Place the same look on a rooftop, by the sea or in the city. It's an AI fashion photoshoot without a location, crew or travel.

AI model in a navy base layer
avatar
Light denim shirt packshot
upper
White denim shorts packshot
lower
Black leather boots packshot
footwear
On-model editorial photo on a rooftop overlooking the city
scene

You know exactly where the hemline should end. Set it precisely, so the garment looks the way it fits in real life.

hem

You have full control over how the same outfit is worn. Push up sleeves, tuck or untuck, open a jacket or put hands in pockets, just the way your brand shows it.

style

Styling the editorial content

Editorial content needs control as well. Keep the styling you chose for your product pages in every campaign scene, so your editorial images stay true to your brand.

scene

E-commerce: on-model PDP photos

Generate multiple views to complete the product page. From one set of packshots, you get crops and full-length shots, so your whole catalogue has consistent e-commerce photography on a model.

Top look

Top look, grey ribbed cardigan packshot
On-model product photo: grey ribbed cardigan, mid crop, hand on hip
On-model product photo: open grey cardigan, full length

Bottom look

Bottom look, blue jeans packshot
On-model product photo: blue jeans and cream sneakers, crop
On-model product photo: blue jeans, full length, sleeves pushed up

Editorial Marketing

The same look in different contexts. Tell your story. Run one AI model photoshoot and use it across campaigns, social and ads, with the same model in every scene.

Editorial campaign photo on a city rooftop
Editorial campaign photo on a porch overlooking the savanna
Editorial campaign photo walking by the sea

Final touch – animate your looks into motion. Turn any on-model image into a short fashion video for product pages or social, in 720p or 1080p.

Human in the loop - Quality Assurance

optional

You can either check all by yourself or rely on our team of professional QAs to handle your content.

A reviewer checking a generated look against its packshots, garment by garment

Automate your workflows

Upload in bulk, make every choice once, and everything is processed, checked, and delivered automatically. Built for full collections: set up one AI clothing photoshoot for the whole drop.

  1. 1Bulk uploadgarments
  2. 2Configure outfitsthree looks
  3. 3Avatars + views
  4. 4Backgrounds
  5. 5Video templatesoptional
  6. 6Bulk processing
  7. 7QA
  8. 8ExportAPI + integrations

Pricing

Starter

Unlimited credit rollover

$35/ month

For a first drop, shot properly.

  • Catalog and editorial shoots
  • Garment length adjustment
  • Garment style adjustment
  • Access to all avatars
  • Access to all camera views
  • Access to all backgrounds
  • 2K image resolution
  • 720p video clips
Start free

Enterprise

Unlimited credit rollover

Custom/ volume-based

For continuous production.

  • Everything in Advanced
  • Exclusive AI models
  • Exclusive backgrounds
  • Custom integrations
  • Dedicated QA
Book a call

No demo and no sales call: a first drop can be shot this afternoon. At catalog scale the setup is worth building together - which is what a call is for.